Patricia Pessoa

Selected Projects

Food e-commerce

E-commerce experience redesign focused on clarifying purchase models, reducing user errors, and aligning interface quality with a premium product strategy.

Loan Update

Redesign of a delinquency experience that clarified user intent, separated payments from loan updates, and lowered finantial losses for the business.

Referral Program

Referral experience redesign that increased visibility of earnings, reduced ambiguity around eligibility and payouts, and improved sharing flows to support a core growth channel.

About Me

Product Designer with 5+ years designing intuitive, data-informed digital experiences for fintech and tech companies. Skilled at translating complex workflows into user-friendly solutions through research, prototyping, and iterative testing.

With over a decade in financial and operational management before transitioning to UX, I bridge design and business strategy, aligning user needs, technical constraints, and organizational goals to deliver measurable impact.

Sep 2021 – Present

Product Designer

Raro Labs

Nov 2020 – Sep 2021

UX Designer

Freelance

Aug 2019 – Jan 2020

Anti-Money Laundering Analist

Randstad

Jan 2001 – Aug 2017

Backoffice & Financial Manager

Apreciations

“Thank you for the excellent work and patience throughout the process. The refinement was clear, concise, and objective.”

– Project Tech Lead

“There are no unproductive meetings with her, she is always prepared, making the most of our time.”

– Project Tech Lead

“I deeply admire your work and professionalism—you’re a real inspiration to me.”

– Team member, developer

"Be curious, not judgemental"

Ted Lasso